Check Out These Great Sessions at MAX
Got some room in your MAX schedule to add a session or two? Check out this amazing selection from our MAX partners and speakers, including: Sony, Dropbox, Facebook, HP, Samsung and others. Hear from speakers such as Erik Spiekermann, Yves Peters, Eva Yarza and more:
- Creating Professional and Immersive AR/VR Content – Brian Cabral, Director Engineering, Facebook
- Wise, Woke, Well: Designing a More Enlightened Way of Working – Tiffany Brown, Editorial Director, Dropbox
- New Game, New Rules, New Toys: Escapades in Digital Printing – Eva Yarza, Consultant, HP Inc.
- Cinematography: Ready…Film, Edit, Publish – Sony & Paul DeVecchio, director/editor/cinematographer
- Designing for Samsung Themes and the Galaxy Watch – Presented by Samsung
- Variable Fonts: The New Frontier – Yves Peters, Graphic Designer, The Type Network
- Making Your Personal Story Pop With Creative Cloud – Jerome Silverman, Senior Enterprise Community Manager, Adobe
- Into the Spider-Verse: The Making of Animated Spiderman
- From Analog to Digital and Back to Analog
There’s something for everyone in this incredible lineup. Add them to your schedule today. Check out the session descriptions for the 9 sessions below:
A multitude of companies are looking to create tools that capture and distribute 3D and 360-degree content. To push immersive content creation to the next level, RED and Facebook partnered to build a camera that captures and renders content that allows six degrees of freedom (6DoF) with incredible fidelity, resulting in a viewing experience in VR that was never possible before. Join Brian Cabral, engineering director at Facebook, and other partners like RED to hear more about this workflow and how it will shape the future of immersive filmmaking.
In this speaker panel, you’ll hear about:
- What the workflow looks like with this one-of-a-kind camera.
- Balancing technical feasibility with creative freedom when working with 6DoF capture.
- The future of immersive filmmaking from all players in the toolchain: RED, Facebook, Adobe, and Foundry.
Feeling exhausted at work? You’re not alone. The World Health Organization has called work stress the “epidemic of the 21st century.” Join Editorial Director Tiffani Jones Brown as she talks about how she woke up from work stress — and used the power of reflection to beat a case of severe burnout. She’ll share her personal story and offer her perspective on how to create a more inventive, fulfilled workforce. You’ll learn how to:
- Spot burnout before you’re toast — and find your footing after you flame out.
- Navigate the hidden, surprising factors that make people less effective at work.
- Understand the dark side of “grit” and the wisdom of human limitation.
The agility of digital printing is changing the way brands and designers are making the everyday unique. Join designers Yarza twins and Silas Amos as they discuss what they brought back from playing with the technology in award-winning collaborations with brands, artists, and HP, and how you can get the most out of it. This session presents an overview of the creative shift happening right now, and is full of practical and inspiring tips.
Specifically, the Yarzas and Silas will share:
- How to access and use the software driving the revolution.
- Creative best practices for successful outcomes.
- Principles for forging your own innovative application of the technology.
- Colorful work that embodies “purposeful play.”
Unleash your creativity with Sony and Paul DeVecchio, a director/cinematographer/editor who has worked on several promo reels like “The Fast and the Furious,” “The Hunger Games,” and more. He’ll be doing a mini shoot on stage with Sony equipment, showing you how to edit in Adobe Premiere Pro with his tips and tricks.
- How to use After Effects to create visual effects, motion graphics, and compositing in the post-production process.
- From lens to upload, how to export your content in different formats, and then upload your work through Vimeo for the world to see.
With a combination of your own artwork and your favorite Adobe graphics editing tool, you can use the Samsung Theme Editor or Galaxy Watch Designer to create dynamic, stunning, UI experiences that allow end users from across the globe to personalize their mobile and wearable devices. Join Samsung technical evangelist and artist Josue Bustos as he demonstrates how to create Samsung theme and Galaxy Watch face designs.
- How to customize UI components to create a Samsung Theme.
- How to apply a theme directly on a Samsung device.
- How to create a dynamic watch face using the gyroscope feature in Galaxy Watch Designer.
- How to apply a watch face on the Galaxy Watch.
- Tips on generating revenue from your designs.
The OpenType variable font format, introduced in September 2016, brings you unprecedented typographic control. Instead of being limited to specific style instances, variable fonts can be fine-tuned to take on any weight, width, or other variation, and they are now supported in Photoshop CC and Illustrator CC. In this session, let Adobe Typography Customer Advisory Board’s Yves Peters teach you all you need to know about this exciting font format.
You’ll learn about:
- The history of variable fonts, from multiple master fonts to OpenType font variants.
- What variable font axes are and how they control the appearance of variable fonts.
- How to get the most out of variable fonts in Photoshop CC and Illustrator CC.
- Variable fonts on the web: more typographic diversity, faster download times, and responsive typography.
Storytelling is a critical survival skill for humans, and empowering the next generation of storytellers to create meaningful, eye-catching narratives is more important than ever. Join Jerry Silverman, senior product marketing manager and Adobe Founders’ Award recipient, on an odyssey of creative expression as he recounts the killer tips, tricks, and collaborative methods he and his family use across Creative Cloud to create award-winning, international genealogical stories.
In this session, you’ll learn how to:
- Create accessible stories with Adobe Spark Video and effortlessly finish them with Adobe Premiere Pro.
- Sweeten, normalize, and edit audio quickly and efficiently with Adobe Audition.
- Select, adjust, and output your best images with Photoshop and Lightroom.
- Experiment with visual themes in Photoshop and Illustrator using Adobe Stock and Creative Cloud Market.
- Wireframe, prototype, and create animated, interactive fixed-layout EPUB documents with InDesign.
- Engage social communities across platforms with Spark Page.
Columbia Pictures and Sony Pictures Animations’ highly-anticipated Spider-Man: Into the Spider-Verse will introduce a groundbreaking, first-of-its-kind animation style to debut Miles Morales’ journey as Spider-Man on the big screen. The production team spent years creating the world and look of the movie, merging classic techniques and cutting-edge technology to bring to life characters and environments like audiences have never seen before.
In this panel, you’ll hear from several of the visionary artists behind the movie on how using Adobe tools they designed a place where more than one can wear the mask:
- Dean Gordon, art director.
- Seonna Hong, visual development painter.
- Shiyoon Kim, lead character designer.
- Patrick O’Keefe, art director.
- Justin K. Thompson, production designer.
- Erik Spiekermann, author and founder, p98a.
- Ferdinand Ulrich, typographer and design researcher, p98a.berlin.
- Flavia Zimbardi, type designer, flaviazim.com.
P98a is an experimental letterpress workshop in Berlin dedicated to letters, printing, and paper. Made up of a group of multidisciplinary designers, p98a redefines letterpress in the 21st century through research, printing, collecting, publishing, and making things. In this session, discover how they mastered “post-digital printing,” combining the best of digital typography with the 3D quality of letterpress.
Join Erik and Ferdinand of p98a as they show what post-digital printing means through several recent projects and discuss:
- Their experience guiding a group of international students to design new digital typefaces, recently released through Adobe Typekit, using the original Bauhaus lettering sketches and alphabet fragments.
- The curation of the Bauhaus archival material and their collaboration with the student group.
- The design process through the eyes of one of the students, Flavia.
There’s still time to make the most of your MAX schedule. Check out the full lineup of sessions in the catalog. We’ll see you at MAX!