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Your Complete Guide to the Content & Experience Management Track at Adobe Summit

Your Complete Guide to the Content & Experience Management Track at Adobe Summit

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Adobe Summit 2018 is less than a month away, but with so much to see and do, how do you find what’s most important to you and your company? That’s where this blog can come in handy!

Covering the Content & Experience Management track, the following information can help you easily plan your personal agenda.  We also recommend you bookmark this page for continuous reference during your week. If you haven’t registered for the conference yet, there’s still time.

What’s in store for Content & Experience Management

We have grouped the sessions to align with key innovations from the upcoming Adobe Experience Manager 6.4 release to make it simple to find what’s most important to you. And don’t forget about great case studies to kick off your experience such as key trends in digital experience innovation, leveraging data and winning the hearts of customers (guest speaker Qantas Airlines), and the Experience Business Excellence Awards jam session.

Fluid experiences

Gaining a competitive edge in today’s marketplace requires delivering consistent fluid experiences to your customers. Learn how a unique combination of data and content employed to handle omnichannel experiences across owned, earned, and paid end-points can build your brand unlike ever before.

Recommended sessions:

Tuesday

Wednesday

Thursday

Content intelligence

Time to think smart! Gain valuable insights into machine learning & the automation involved in content discovery, creation and performance via Adobe Sensei and the pervasive data platform.

Recommended sessions:

Tuesday

Thursday

Marketing and IT velocity

Let’s get everyone on the same side. Come learn how to enable your marketing, IT, and creative teams to work in parallel so you can easily avoid bottlenecks while significantly accelerating the content creation/distribution process.

Recommended sessions:

Tuesday

Wednesday

Thursday

Cloud security & scale

Come discover what it takes to offer proven business-critical cloud performance, scale and security for your demanding brand.

Recommended sessions:

Wednesday

Thursday

Technical labs

To understand the power of Experience Manager 6.4, it’s best to get hands-on training from experts. You’ll have access to a computer preloaded with all the necessary software and files for the lab.

The following list represents just a few of the many labs available to you the entire week. Here’s a complete list of everything on offer.

Tuesday

Wednesday

Thursday

Be sure to check out the complete conference agenda as well as the session catalog page from which you can search for specific topics or speakers.

We look forward to seeing you there and don’t forget to stop by the Community Pavilion to see what’s new in Experience Manager 6.4 – in action!

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